Video marketing is becoming increasingly popular as more and more brands realize its importance. But how does it impact the way a brand advertises its services and how effective it is in doing so?
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How many times have you had the misfortune of sitting through a promotional video with a voiceover that made you cringe? One major problem that most marketers fall prey to is that they use voiceovers that doesn’t suit the content or match the face. Focusing on the aesthetics is as important as emphasizing on the visuals.
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