Promotional videos are often the perfect medium for B2B marketing messages. Producing a B2B video can help you quickly substantiate the value you bring to your client’s and customer’s bottom line. Video case studies, corporate presentations, trade show videos, EPKs, and more are powerful investments for growing your list of corporate customers.
336 Productions is a full-service business video production company based in Orange County, California, specializing in video content that helps companies connect with buyers, partners, and decision-makers at every stage of the funnel. Trust us as your B2B video agency with every step it takes to create an effective custom video, from writing the script to editing the final cut.
The power of a professionally produced B2B video
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- Increased Engagement: B2B videos can help increase engagement with potential customers. According to Vidyard’s 2021 Video in Business Benchmark Report, the average retention rate for B2B videos is 56%, compared to 33% for B2C videos. Additionally, B2B marketers who use video see 66% more qualified leads per year (Aberdeen Group).
- Improved Conversion Rates: B2B videos can also help improve conversion rates. According to a study by Eyeview, using video on landing pages can increase conversion rates by up to 80%. Another study by Vidyard found that using video in email marketing can increase click-through rates by 300%.
- Greater ROI: Producing a B2B marketing video can result in greater ROI. According to a report by Wyzowl, 83% of businesses say that video provides a good return on investment. Additionally, the same report found that 87% of businesses now use video as a marketing tool.
- Better Brand Awareness: B2B videos can help build brand awareness. According to a report by Forbes, 59% of executives would rather watch a video than read text. Additionally, according to HubSpot, video is the most memorable content type, with 80% of people remembering a video they watched in the last month.
Promote Your Business with Orange County’s
Top B2B Video Production Company
A Top B2B Video Marketing Agency
366 Productions is an award-winning business video production company with 15+ years of experience creating captivating, professional videos. In fact, we’ve won at least one annual industry award every year we’ve been in business.
Why are we the premier video vendor in Orange County? Because our clients appreciate our focus on videos that drive more traffic to their websites, lower their site’s bounce rate, and boost their audience engagement. They understand the goals and metrics we aim for that make business video production services a smart investment.
See the B2B videos we produced for our previous clients in our video gallery, and read testimonials from some of our past clients.
Types of B2B Videos
Brand and Company Videos
A brand video tells your story in a way that resonates with other businesses. It builds recognition, establishes credibility, and gives potential clients a reason to choose you over a competitor. Brand videos are a cornerstone of effective B2B video marketing and are often placed on a company’s homepage or embedded in sales presentations and email outreach sequences.
B2B Explainer Videos
Complex products and services are easier to sell when your audience actually understands them. B2B explainer videos use a clear narrative, visuals, and motion graphics to break down how a product works, why it matters, and what problem it solves. These are especially powerful for SaaS companies, technology firms, and any business whose service is difficult to describe in writing alone.
Video Case Studies and Testimonials
Nothing builds B2B credibility like hearing from a satisfied client. 336 Productions produces polished video case studies and testimonial videos that capture the real-world impact of working with your company. These are highly persuasive assets for the later stages of the sales funnel.
Product Demo Videos
Show buyers exactly how your product works in action. A well-produced product demo video reduces friction in the purchase process and helps prospects feel confident before they ever get on a call with your sales team.
Training and Orientation Videos
B2B video production isn’t limited to external-facing marketing. 336 Productions also creates training videos, onboarding content, and internal communications that help companies operate more efficiently and scale their institutional knowledge across teams.
Event, Trade Show, and Corporate Presentation Videos
Trade show videos and corporate presentations are smart investments for growing a list of corporate customers. 336 Productions handles the full scope of event and conference video needs, from highlight reels to live recorded presentations formatted for post-event distribution.
Why Choose 336 Productions as Your B2B Video Production Company
Award-Winning Creative Quality
336 Productions has earned at least one major industry award every year since 2008. As a B2B video production company with Telly, W3, Communicator, and Pixie awards to its name, 336 Productions brings a proven track record of creative excellence alongside technical competence.
A Simple, Collaborative B2B Video Production Process
336 Productions guides clients through every step: scripting, budgeting, casting, filming, editing, audio mixing, and final delivery. During editing, any approved team members can review, comment, and provide feedback, which makes the process smooth even for large or globally distributed client teams.
Direct Access to the Owners
At 336 Productions, clients work directly with the owners throughout the project. There’s no passing things off to junior staff or playing telephone with a project manager. That means faster decisions, clearer communication, and a final product that actually reflects your vision.
Cinematic Quality with a Business Focus
Businesses love 336 Productions’ B2B video production services because the results are cinematic and engaging. The team strikes the perfect balance of creativity and professionalism, ensuring every video is captivating, branded, and built to drive real business outcomes.
Never Missed a Deadline
In 15+ years of operation, 336 Productions has never missed a deadline. Rush projects are available for tight timelines, and flexible payment terms can be arranged to fit specific project needs.
Full Ownership of Your Videos
Every client walks away with complete ownership of their final video and an unrestricted license to use the footage. Some competitors restrict how footage can be used or charge extra for licensing. With 336 Productions, that’s never a concern.
Let a 5-Star Rated B2B Marketing Video Company in Orange County Lend a Hand
Our team strikes the perfect balance of creativity and professionalism to produce compelling videos that substantiate the value of working with your business and help you win new accounts.
We provide everything from on-location filming to full motion-graphic and 2D/3D animation services and can even work 100% remotely depending on your budget and the needs of your video. Start by scheduling a free consultation with us. We’ll listen to your needs and goals, create a custom proposal and budget, and produce your media project from start to finish.
See Excellent Results from B2B Video Production
Businesses love our B2B video production services because they are cinematic and engaging. And audiences love our videos for the same reasons! Because, at the end of the day, if your video isn’t speaking in the language of your target audience, it will not have the impact that you need it to have. We can ensure your video content is professional, captivating, branded, and most importantly, a success! Our expertise makes the whole process smooth and simple from start to finish.
Talk with our B2B video production experts. Let’s work together to create videos that will earn a return on your investment many times over!
Frequently Asked Questions
What kind of ROI do B2B marketing videos offer?
Videos are among the most versatile and impactful tools you can use to promote your company. According to Wyzowl, 90% of businesses say video marketing has delivered a good ROI. This is trackable through a range of data points, including engagement metrics such as likes, shares, and reposts, as well as through customer engagement and retention, leads, and sales.
Do I have to be in Orange County to hire 336 Productions for B2B video services?
We work for companies anywhere in the U.S. or even the world and we’ll be able to collaborate with you just as seamlessly. We’re happy to travel to nearby SoCal areas including but not limited to Los Angeles, San Diego, and San Bernardino. We also offer remote video production services under various models. You can ask us to produce polished B2B videos end-to-end, contract us to remotely direct your filming, or even request a production drop-kit to your area so you can do the job yourself.
What should a high-performing B2B video include?
B2B video production is all about effectively setting out solutions to customers’ pain points. You’ll want to inform your audience, but in an engaging manner that keeps them hooked onto the video and prompts them to take some sort of action at the end, such as submitting an inquiry, signing up for a newsletter, signing up for a trial, and so on. Consider enlisting the help of experienced professionals in your project. 336 Production has an established track record of helping clients grow their business with B2B video production services. Contact us to speak with a video expert today.
How long does it take to produce a B2B video with 336 Productions?
That depends on the video in question. The more complex the project and the longer the feedback loops, the more time that adds to the production schedule. At 336 Productions, we strive to meet rushed deadlines and accommodate specific workflow requests that make it easier for you to review the progress and feedback on it. Reach out to us for an estimate of how long your B2B marketing video production project will take.
Sources:
- Vidyard’s 2021 Video in Business Benchmark Report: https://www.vidyard.com/business-video-benchmarks/
- Aberdeen Group’s “The ROI of Video in B2B Marketing” report: https://bizibl.com/marketing/download/aberdeen-analysing-roi-video-marketing
- Wyzowl’s “The State of Video Marketing 2021” report: https://www.wyzowl.com/state-of-video-marketing-2021/
- Forbes’ “Why Video Must Be Your Go-To Marketing Strategy” article: https://www.forbes.com/sites/henrydevries/2022/03/25/why-video-must-be-your-go-to-marketing-strategy/?sh=432bf45b1f83
- HubSpot’s “The Ultimate List of Marketing Statistics for 2021” article: https://www.hubspot.com/marketing-statistics
