graphic of a laptop against blue with letters flying out of the screenUsing videos in email marketing is viewed to be effective by 82% of marketeers, according to the Online Video Marketing & Trends Report.

Embedded Videos

An email that contains an embedded HTML video link that can be played in the email itself, has an embedded video.

Animated GIFs

GIFs are easy to make and have a strong impact. Either convert a video into a GIF or use multiple images to create one!

It’s eye catching to embed a GIF in your email marketing.

How To Use Videos For Maximum Results?

phone with internet and online videos and text elements popping outProducts Videos

If adding videos to product pages can increase conversions by anywhere from 109% to 160% , then it’s a good idea to put it in an email.

 

As A Software Tutorial

Using videos to explain your software system or a new feature on your website can do wonders for your conversions.

As A Teaser

To drive people to your YouTube channel or Facebook page.

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Marlowe Stone

"Marlowe Stone is the Co-Owner and Co-Founder of 336 Productions, a video agency specializing in corporate video production and branded media, producing content for government agencies and some of the world's biggest brands.She oversees the day-to-day operations of the business, and also writes, produces, and project manages many of 336's projects.In 2022, Marlowe graduated with her Executive MBA from UCI to gain new insights and knowledge. She also holds a certificate in Women's Leadership and Digital Transformation.An Orange County native and Mom to two girls, Marlowe is most happy enjoying time with family and friends."