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A Beginner’s Guide to Video Marketing

Learning how to create a successful marketing video starts with understanding your audience. A video marketing strategy that works considers the stages of the buyer…

Marlowe StoneJanuary 22, 2026

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The Beginner’s Guide to Aspect Ratios—And Which One’s Best for Your Brand’s Videos?

Ever wonder why your TV is shaped the way it is, or why YouTube, Vimeo, and Dailymotion have different formats for different videos? While most…

Marlowe StoneJanuary 21, 2026

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The Evolution of Video Production

Since the first "moving pictures" decades ago, the video production industry has evolved tremendously. The major shift in filming took place due to advanced technology…

Marlowe StoneJanuary 15, 2026

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Video Marketing Strategies for Customer Education

Key Takeaways Video is the most effective medium for customer education because it’s the most engaging and effective at cutting through marketing noise. Video content…

Marlowe StoneJanuary 15, 2026

close up of a video monitor showing editing software

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3 Things Professional Video Editors Can Do That Amateur Editors Can’t

Many people are inspired to become video editors after watching a film that spoke to them. In fact, that’s how most people get into the…

Marlowe StoneJanuary 12, 2026

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Algorithm Breakdown: Why Instagram Is Prioritizing Video Content?

Key Takeaways The algorithm for Instagram reels is based on many factors, including account relationship, interests, and post relevancy. An Instagram account’s feed and stories…

Marlowe StoneJanuary 6, 2026

Camera and tablet recording a holiday video production with a Christmas tree in the background

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7 Holiday Marketing Strategies to Boost Your Video Campaigns This Season

Key Takeaways Start your holiday marketing strategies early, focusing on authenticity and storytelling Use short-form videos, testimonials, and user-generated content for cost-effective campaigns Take a…

Marlowe StoneNovember 18, 2025

Blog

Animation vs. Live Action for Your Advertising Video

Key Takeaways Animation vs. live action for advertising isn't necessarily about which is “better,” but which one best meets your goals. Live action can often…

Marlowe StoneNovember 11, 2025

3 Video Production Fears and How to Overcome Them

A Beginner’s Guide to Video Marketing

The Beginner’s Guide to Aspect Ratios—And Which One’s Best for Your Brand’s Videos?

The Evolution of Video Production

Video Marketing Strategies for Customer Education

3 Things Professional Video Editors Can Do That Amateur Editors Can’t

Algorithm Breakdown: Why Instagram Is Prioritizing Video Content?

7 Holiday Marketing Strategies to Boost Your Video Campaigns This Season

Animation vs. Live Action for Your Advertising Video

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