From the biggest platform for social interactions, social media has evolved into an epicenter of all major activities, including business. An average person spends more than 2 hours on social media daily, and businesses are utilizing this platform to reach the social marketplace, which is bigger and more active than conventional digital marketplaces.

Social media is consistently changing the way we see and absorb information. While visual content is more likely to be viewed than text, more than 85% of organizations now use video content to promote their business. Video content is becoming increasingly popular, particularly for social media marketing. Marketing campaigns now frequently include video content. If the video content is targeted properly, it may produce wonderful outcomes. Here’s why video content is a great social media marketing tool:

Heavy Return-on-Investment

Since video significantly impacts traffic, leads, sales, and audience comprehension, marketers are more optimistic than ever about the return on investment delivered through videos in social media marketing campaigns.

If you’re looking for a professional video production company in Log Angeles, there is no better choice than 336 Productions. We create quality content videos for our valuable clients. Our team recently won the Communicator Award for excellent online videos for a client; it speaks of our exceptional performance and being at the top among Orange County video production companies.

Reach out to us for exceptional product, sales, and event videos in Orange County.

Increasing Customer Engagement

In the fast-paced world of social marketplaces, companies have reported a massive increase in customer engagement. By incorporating quality video content on regular posts and posting short reels on multiple social media platforms, businesses have successfully caught the eye of new audiences and maintained their attention for a longer period.

Product Video Services for Social Media Marketing

Videos Help Reach New Customers

What are the first things you see when you open your social media app? The answer will most definitely be a video, either on reels or on timelines. The human psychology of turning to visual content sooner than bland text is best used in social media marketing. New customers are more likely to see your product and sales videos, especially when it has a story to tell or contains engaging visual content.

The Most Effective Types of Social Media Videos for Businesses

When it comes to business videos, new customers usually prefer product videos more than corporate events or training videos. Product and sales videos are extremely beneficial for building trust in new customers. The customer may likely end up purchasing a product after watching a product or sales video. Other types of videos that are effective in social media marketing are live videos, testimonial videos, and event videos.

Contact 336 Productions today to create quality products, sales, corporate events, and training videos in Orange County. Click here to know more about our services or check out our portfolio.

Marlowe Stone

"Marlowe Stone is the Co-Owner and Co-Founder of 336 Productions, a video agency specializing in corporate video production and branded media, producing content for government agencies and some of the world's biggest brands.She oversees the day-to-day operations of the business, and also writes, produces, and project manages many of 336's projects.In 2022, Marlowe graduated with her Executive MBA from UCI to gain new insights and knowledge. She also holds a certificate in Women's Leadership and Digital Transformation.An Orange County native and Mom to two girls, Marlowe is most happy enjoying time with family and friends."

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