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MARKETING THROUGH VIDEOS WHAT YOU SHOULD KNOW

By October 13, 2019September 13th, 2023No Comments

It’s expected that by 2022, videos will make up more than 82% of consumer internet traffic.

The best things about videos is that you can view them online.

Once they’ve been uploaded to a video streaming website, anyone can access them.

According to World Advertising Research Center (WARC), almost three quarters (72.6 percent) of internet users will access the web solely via their smart phones by 2025, equivalent to nearly 3.7 billion people.

Video marketing can help you reach out to a wider audience.

The best way to target millennials is through video.

Statistics show that adding a video to your homepage can increase conversion rates by 8o%.

83% of businesses claim that video marketing has helped them improve their ROI.

If your target audience likes your content, they’ll share it in their social circle, leading the traffic straight to your website.

Surveys show that 57% of consumers admitted that watching videos helped them gain confidence to invest in brands.

We can successfully conclude that video campaigns and marketing is a match made in heaven.

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  • Marlowe Stone

    "Marlowe Stone is the co-owner and co-founder of 336 Productions, a video agency specializing in corporate video production and branded media, producing content for government agencies and some of the world's biggest brands. She oversees the day-to-day operations of the business. Additionally, she writes, produces, and project manages many of 336's projects. In 2022, Marlowe graduated with her Executive MBA from UCI to gain new insights and knowledge. She also holds a certificate in Women's Leadership and Digital Transformation. An Orange County native and mom to two girls, Marlowe is happiest when spending time with her family and friends."