We produced this motion graphics, product demonstration video for Takeya, a company that makes expertly designed and functional products for everyday use at home and on-the-go. They came to us needing a motion graphics video that clearly demonstrated how to use their new product, the Flash Chill Iced Tea Maker. The video is for their customers and potential customers, and it can be seen on their website and YouTube channel.
The first step of the process was a meeting with Takeya, where together we determined the look and feel of the video, making sure it represented their solid and recognizable brand. We designed rough 3D models of each element for them to approve. We also collaborated on a script. Once the elements and script were approved, we animated all of the 3D models and edited the piece to an upbeat song.
336 are bona fide Flash Chill Iced Tea Maker users and fans. Marlowe was a hot tea fanatic before the Flash Chill. Now, switches from hot to cold – all-day, everyday.