Online marketing gives your business the perfect trampoline to jump from. But before you take that leap of faith, think about your prospective audience.
It’s that time of the year again when we post all those ‘new year, new me’ captions on Instagram, and swear to stick to our resolutions this time.
‘Company culture’ is one of those notoriously nebulous terms that are thrown around, but often misunderstood. In a nutshell, a company’s culture determines the kind of values and practices that companies—and their owners and managers—want to embody.
With digital marketing strategies becoming more and more competitive each day, it’s become imperative for brands to step up their video production game. Simply ‘fitting in’ amongst a pool of talented marketing geniuses won’t cut it.
With over 70% B2B customers making purchases after watching a video of the respective product/service, the power of video stands to be refuted.