Corporate videos are the chief pillars of most companies’ marketing strategies. They are a great tool for telling stories about your brand and your products. However, with so much content being churned out, companies need to find a way to make their content stand out.

This is why a growing number of firms are adopting a cinematic approach to their video content. Learn about its benefits in this blog.

Ensures the Video Isn’t Boring

When you use cinematic techniques in your video such as shooting RAW at 24 Frames Per Second (FPS) instead of the traditional 30 FPS, the content you capture is of very high quality. This can help your production to stand out and capture the attention of your audience.

The last thing you would want is for your production to create a negative impression that affects your brand’s credibility. Only when you have the trust of your audience will they want to invest their time in seeing it.

Gets More Recall

A film or video that is of high quality will create a greater impact and will be remembered for longer. A good video production agency utilizes dynamic movement with the help of state-of-the-art equipment such as a drone, dolly, crane, dolly, or Steadicam. This helps breathe life into a storyline that would otherwise be static and bland. This will also amplify sound effects, music, and other tools to tell your story in an engaging way.

Creates Content That’s More Powerful

By incorporating cinematic techniques such as dynamic lighting and musical score, companies create compelling content that resonates with their audience and helps them engage with their customers in a more meaningful way. A good musical score helps ensure that the video captures your audience’s attention from the start. Similarly, spending time and effort on grading and color correction helps to add cinematic flare

Looking for Corporate Video Production in Riverside and Orange County?

Want to produce corporate videos that your stakeholders will enjoy watching? At 336 Productions, we have the technology and the experience to deliver what you need. Our team utilizes the right production techniques to create content that has an emotional impact. Read our testimonials here.

We specialize in all kinds of corporate strategy videos, explainer videos, sales videos, promotional videos, B2B video production, brand video production, and business video production.

Get in touch with us now to find out more about our services

  • Marlowe Stone

    "Marlowe Stone is the co-owner and co-founder of 336 Productions, a video agency specializing in corporate video production and branded media, producing content for government agencies and some of the world's biggest brands. She oversees the day-to-day operations of the business. Additionally, she writes, produces, and project manages many of 336's projects. In 2022, Marlowe graduated with her Executive MBA from UCI to gain new insights and knowledge. She also holds a certificate in Women's Leadership and Digital Transformation. An Orange County native and mom to two girls, Marlowe is happiest when spending time with her family and friends."

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